Pioneering new products and services – think Uber, Airbnb, Lime, blockchains – creates political, legal and social change and the inevitable struggle between those driving change and those resisting it.
Challenging the status quo and innovating new market offerings not only disrupts customers and competitors, it also offers a challenge to regulatory bodies, politicians and other interests. For example, e-scooters challenged city council authorities and even invited legal action from pro-walking advocates. Expert legal advice will enable you to plan for the worst and position yourself to achieve the best possible outcomes for your organisation’s new venture.